FIMA 2014: Bellota Agrisolutions

​Another of the most attractive stands inside the FIMA tour was Bellota Agrisolutions, then this post is for this company. The last day, we could pass a really good moment with them in their stand. Their reception was really nice... thank you very much for your kindness.

Bellota is a company which was born in 1908 thanks its founder called Patricio Echeverría. It didn't began to manufacture steels until 1931. Since then, the company has grown very quickly (the forging activity started in 1959) until converting in a multinational (they began to manufacture in Venezuela in 1978, in Colombia in 1987, in Mexico in 1994,...). The company even grew when it bought other companies like VIAT of Brazil in 1998, MULLER OUTILS in France in 1999,... in 2005 they opened a commercial office in Moscow. Notably, in 2008 (its centenary year) the company created a new factory in Milan (Illinois, E.E.U.U.) to offer a better service in North America. Finally, the Bellota Agrisolutions company was formed in 2010 and it was separated from another company branch called Bellota tools, so it created two new factories in India and Brazil. Nowadays, it is a leading company manufacturing spare parts for ploughs, harrows and harrows discs, seed drills and cultivators,... and they are providing their products to the most important manufacturers of agriculture tools in the world.

In this occasion, they were presenting their new series of products:

• Duratop
• Intop (Technical Innovation awarded at the fair)
• And their original inPHInium technology.

With Duratop technology, they have achieved having more resistant tools because the tool is enhanced with a small piece of tungsten in the part the tool contacts with soil. In the other hand, with technology called Intop, Bellota Agrisoluitons goes a step further so that this tungsten piece is fixed into the tool (you can see it in some our pictures), so they get a maximum resistance. Finally, their best product has been succeeded with the new inPHInium technology which is applied to discs, so they can accomplish long-lasting, discs without breaking, this tool joins flexibility, endurance, strength and agility at work.

They published ​a couple of videos about their stand and FIMA 2014: video1 and video2.

Thanks you very much!!

Versión en español.

Joaquín Herminio Tribaldos (Twins' Farm)

FIMA 2014: New Holland

Regarding the previous post “FIMA 2014”, we begin the companies/stands which, because of some reason, leaved a mark for us. This first post is for New Holland: an Italian company which did a really good job with their stand. From our point of view, that stand was the best.

In our opinion, we consider the stands should be evaluated depending on their appearance regardless of the item shown. One stand with the following features is the is the presentation of the product:

• Corporate image: they had well studied visual communication with a very good brand image. 
• Placement and clean facilities: in this respect, perfect. 
• "Extra activities" among which highlighted:
• New Holland dance, all the staff had prepared a professional choreography performed three times per day… the best show.
• Outside activities with tractors.
• Visitors assistance: there was a lot of technical staff and hostesses. 
• Details for the customer: customers who seek nothing in particular want this kind of things.
• Catalogs and any other information... for the doubtful client uses this information to study the best option shown there.

For these reasons, for us, chapeau!

On the other hand, we would like to mention the displayed products, New Holland have a sample of each product:  T4FNV, T4, TD5, T5, T6, T7, T8, telehandlers, balers, grape harvesters  (the last one received the gold medal for its new system Opti-grape), forage harvesters and their fantastic combine harvesters CX and TC5000 series… the best opportunity to have a brand overview.

Good job, New Holland!!

Versión en español.

Video:

Pictures: 

Joaquín Herminio Tribaldos (Twins' Farm)